There is more than just one area of focus in a successful business. Sales is only one element of a successful, profitable business. The real success and longevity depends on 6 other key areas of business. Read on to learn what they are and how they impact your long-term success.
Different Cycles of Business
Every single online service-based business has ebbs and flows and goes through different cycles. It can feel really triggering when you see other businesses online in the selling cycle where they're launching, selling out, increasing their income, making more money, and welcoming in more clients, when you are in a different cycle of business and are focusing on creating, serving, and nurturing.
It's important to remember that if your business isn't in a current cycle of sales and you're growing in other ways, that is JUST as important.
6 Areas of Business That Lead to Success
The financial growth and success of your business is dependent on these 6 areas of business.
The content you create.
The value you bring to your audience.
The conversations you have.
The innovation you create in your business.
Your visibility and branding.
Your community building efforts.
As you move through your business journey, recognise that if your business isn't making more money and serving more clients in this cycle, but you're putting in the work in other areas of business to grow, create, nurture, and serve, that's just as valuable, if not more!
How These Areas of Business Impact Sales
Sales are often the bi-product of the other areas of business you're working on, so don't get discouraged if you're not seeing that growth just yet.
Take some time to think about what stage and cycle your business is currently at and allow yourself to go all in on that. It's not just about the sales and the tangible results, but the work you put in behind the scenes to enable those sales to happen quicker, easier, and more efficiently.
When you allow yourself to move with the ebbs and flows of business, you'll be able to generate long-term, consistent success and results.
I work closely with my clients on this in-between work, the intangibles, and the areas of business that take time and energy, but have major impacts on your results and allow them to come with ease.
If you're craving support with what to focus on in your business to create more success, sales, and profit, be sure to save your spot for my Sales Framework Training, where I'll help you learn how to plan for your sales success without the overwhelm, stress, and selling 24/7.