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Why Strategic Scaling Sometimes Looks Like Slowing Down
I recently worked with a client whose business was already “successful” by most standards. She was consistently bringing in £5–8k cash months. But something felt off. Her pricing no longer reflected her expertise. Her offers no longer matched who she had evolved into. Her messaging didn’t feel elevated enough to attract the calibre of clients she truly wanted to work with.

Samantha Hearne
Feb 13


What 2025 Taught Me About Scaling a Business as a Mum
I want to be really honest about growth. Not the polished, “anything is possible if you want it badly enough” version, but the real one. The version that includes fear, responsibility, ambition, and motherhood all existing in the same body, at the same time. 2025 stretched me in ways I didn’t anticipate. Not because I wasn’t capable, but because scaling a business while raising a small human asks different questions of you.

Samantha Hearne
Jan 29


What Matters More Than Your Launch & Marketing Plan for 2026
Before you map out another launch calendar.Before you plan more content, more offers, more strategies. Before you decide what you should be doing next year… There’s something far more important to get clear on first. Because scaling your business in 2026 isn’t just about doing more — it’s about doing what actually fits . Here’s what truly matters before any launch or marketing plan. 1. Knowing Your Capacity (Yes, I Will Keep Saying This) Your capacity is not a side note.It

Samantha Hearne
Jan 23


How to Pivot and Realign With Your Business (As We Head Into 2026)
As one year closes and another begins, many business owners feel it quietly: something’s off. Not broken. Not failing. Just… misaligned. As we move into 2026, this matters more than ever. Because staying stuck in something that “works” but drains you will cost you far more than a pivot ever will. Here’s what realignment actually looks like, without the drama, the shame, or the all-or-nothing pressure. How You Know You’re Out of Alignment Misalignment doesn’t always show up as

Samantha Hearne
Jan 2


A Copywriting Guide to Support Growth
That's why I've put together a breakdown of how to think about program naming, copy, and content, so you’re not reinventing the wheel every time you launch, write, or sell.

Samantha Hearne
Dec 19, 2025


2 Bold Moves That Doubled My 2025 Revenue
When I reflect on 2025, two powerful shifts stand out as the pivotal decisions that transformed everything. These weren’t random successes or lucky breaks. They were deliberate, grounded actions rooted in clarity, intention, and aligned investment. They changed not just what I did, but how I led, lived, and built.

Samantha Hearne
Dec 5, 2025


5 Traits That Will Make Your Business Thrive (And 5 I Refuse to Ever Lean On)
In nearly a decade of coaching founders, I’ve noticed the same patterns: certain qualities consistently lead to breakthroughs, and certain tendencies quietly sabotage long-term success. Below are the 5 traits that have had the most DRAMATIC impact on my clients’ businesses in 2025. Are you practicing them (or resisting them)?

Samantha Hearne
Nov 28, 2025


5 Reasons You’re Not Making More Sales
If you're here, I know you're ready for more—more sales, more stability, more alignment, more growth that actually feels good. And before we get into the sexy strategy, I want to ground you in one truth:
The foundations never change. But your development, knowledge, and execution absolutely must.

Samantha Hearne
Nov 21, 2025


How to Make Profit a Priority
These are the questions I hear from business owners all the time. The ones that come up again and again in conversations, coaching calls, and DMs, because they’re the questions that really matter when you’re building a profitable, sustainable business.

Samantha Hearne
Nov 7, 2025


Fight or Flight as a Business Woman
Do you ever find yourself facing challenges in your business and suddenly feel your fight or flight response kick in? You’re definitely not alone. This ancient survival mechanism was designed to keep us safe, but it still runs the show when something feels “off” in our businesses. Even though the danger isn’t real, our body reacts like it is.

Samantha Hearne
Oct 31, 2025


How to Make More Sales in Q4
I recently hosted a mini masterclass where I shared the exact strategies my clients are using right now to grow their sales, scale their offers, and create consistency.

Samantha Hearne
Oct 3, 2025


5 Ways to Sell Out Your Launch
When sales slow, vague won’t cut it. You need to tighten up your language and speak directly to your people with clarity, confidence, and consistency. Your audience should know exactly who your offer is for, why it matters, and why now.

Samantha Hearne
Sep 19, 2025


The Activation Triangle™️
How willing are you to leap before the proof arrives? How committed are you to your big, beautiful goals before the external...

Samantha Hearne
Sep 2, 2025


How to Create Your Distinctive Edge
Over the years, I’ve learned that the secret to building a lasting, magnetic business isn’t about shouting the loudest, looking perfect, or manufacturing a “wow” story. It’s about owning what makes you, you—and building your brand from there.

Samantha Hearne
Aug 15, 2025


2 Investment Questions Every Business Owner Needs to Answer
They’re not just about spreadsheets or bank balances. They’re about ownership. Empowerment. Mindset. And they deserve your attention every single time you make a decision in your business.

Samantha Hearne
Aug 1, 2025


I Don’t Work 24/7—And I’m Still Growing
I’ve built a business rooted in quality over quantity—designed around depth, intimacy, and real life. That’s what matters to me, and that’s the version of success I stand behind.

Samantha Hearne
Jul 25, 2025


3 Things I Actually Delegate in My Business (and What I Never Will)
No layers to peel through. No wondering if I’m even reading your messages. No ghost-team handling what matters most. But—I do delegate a few very specific things so that I can stay fully present in our work together.

Samantha Hearne
Jul 18, 2025


Busting Your Money Mindset Blocks
It’s your mindset. If you're spinning your wheels trying to sell more, raise your rates, or actually enjoy making money in your business, listen up.

Samantha Hearne
Jul 11, 2025


3 Business Truths You Need to Know Right Now
These are the real, foundational things you need to understand if you're going to sustainably grow your business and make more intentional sales.

Samantha Hearne
Jun 23, 2025


How to Use Email Marketing to Make Sales
We’ve been led to believe that the size of your email list equals success. But Kennedy made it clear: you don’t need tens of thousands of subscribers. You need a list that converts—and a machine to help you do it consistently.

Samantha Hearne
Jun 13, 2025
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